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Analysis and commentary to help mobile marketers understand the apps opportunity and go-to market analysis of what works and what doesn't.

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app-metrics

How does the App Store

landscape impact

marketers? Providing

the "big picture" on

the App Store and

implications for the

corporate brand

segment.

app-experience

Who is hero and who is

zero? An assessment of

brand applications in the

context of how effectively

they extend the

messaging and deliver

go-to market "pop".

app-roi

Why mobile apps?

A review of overall market

penetration, growth and

trends. Plus an

understanding of

consumer behaviour.

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iPad app UK deployments skyrocketed in December

iPad app UK deployments skyrocketed in December

iPad app deployments surged in Q4 rising by 75% versus Q3 resulting in 47,294 marking end of Q4. In particular, iPad apps skyrocketed in December surging by 25% versus November...   Read more

Brandon Mensinga  |   16/01/2011   |    in App Metrics   |    No Comments

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iPhone and Mobile App Strategy, Design, Development and Marketing